Update at 6:01pm: Fire is now at 5-alarms.
Update at 4:55pm: From Red Jacket: "... a fire broke out at Red Jacket Mountain View Resort... the North Conway Fire Department and area partners are working to extinguish the flames. Guest safety remains our utmost focus as we continue to work closely with emergency responders."
BREAKING: North Conway, New Hampshire - Firefighters from area departments are battling 4-alarm hotel fire this evening at Red Jacket Mountain View Resort in North Conway, New Hampshire.
Partial building collapse. Reports of a few jumping off balconies to escape.
Fire has extended to the main floor.
